This year, Quod has voted to raise money for Alzheimer’s’ Society, the UK’s leading charity for Dementia. Alzheimer’s Society is the only UK charity that campaigns for change, funds research to find a cure and supports people living with dementia today. Dementia is the UK’s biggest killer. Someone develops it every three minutes and there’s currently no cure. They offer a wide range of support services ensures nobody should have to face dementia alone as well as promoting knowledge of the disease through the media whilst funding research into the causes, cure, care and prevention. Alzheimer’s’ Society understand that it is scary facing up to it, but we must confront the biggest health and social care challenge of our time. As the largest and most influential dementia charity in the UK, they are calling on everyone to unite. Working together to help achieve their vision – a world without dementia.